Communication with a variety of concerned parties including customers, employees, suppliers and competitors. This course is designed to provide participants with the principles of promoting themselves through social/digital media and the ability to market their skills and experience on various social media platforms. This course provides a simple guide to master professional self-promoting and go ahead to attract followers and create a strong digital reputation about your skills and experience, in addition to building a communication strategy and a promoting/marketing plan for oneself. Thus, participants will have experience in hands-on training on various forms of social media technology. They should also participate in classroom presentations, readings and studies discussions ... etc, which would shed light on the strategies and applications of these new effective platforms.
الأهداف
At the end of the course, participants shall be able to know and understand:
The importance of self-promotion.
Identify the principles of your character’s self-promotion.
Websites and tools to promote/market yourself.
Appropriate social media sites to promote/market oneself.
Principles of self-promotion online.
How to measure self-promotion online?
How to deal with people having different ideas than yours?
How to know your influence on social media?
How to increase your followers on social media?
How to build a 30-day plan for online self-promotion?
توقعات المستوى
This course offers an interactive training content which contains lectures, group discussions, exercises, self-assessment questionnaires, case studies, activities and learning based on videos. The program is designed to provide a comprehensive guide to the basic skills necessary for self-promoting
Facts about the Course:
Each unit is followed by a session to ask questions and share answers.
A questionnaire and a survey will be provided at the end of each unit.
All units include role-playing, discussions, collaborative activities, case studies and examinations